Employee Management
Supporting the SDGs Goal
Goals
Performance Highlights 2024
Commitment, Challenge and Opportunity
The Company recognizes the importance of its employees, who are valuable resources driving sustainable organizational growth. Employees are not merely cogs in the production or service system but are the key drivers of innovation, adaptability, and long-term competitiveness. Therefore, the Company is fully committed to promoting effective human resource management and fostering strong employee engagement. It believes that building solid engagement leads to the retention of talented employees and motivates them to continuously develop their skills and capabilities.
In managing human resources and employee engagement, the Company recognizes that priorities today go beyond compensation and benefits. Equally important are the value of the work, its meaningfulness, and a work environment where employees feel a sense of ownership. Therefore, the Company has established clear policies and practices to promote equality, prevent discrimination in employment, and respect the diversity of all employees in terms of gender, age, religion, culture, ideas, abilities, and experience. This ensures that every employee can grow and contribute fairly and inclusively to the direction of the organization.
Within this context, to emphasize the importance of employees, the Company provides continuous opportunities for staff to participate in various activities. These include internal events that foster positive relationships between employees and the organization, health-related activities, team-building exercises, and celebrations of special occasions, all aimed at cultivating an open and friendly corporate culture. Additionally, the Company encourages employees to engage in volunteer work and participate in CSR initiatives that support the organization’s sustainability goals, such as donation projects for underprivileged schools, reforestation efforts, and community-based activities. These opportunities help employees feel pride in the organization and recognize the value of their roles in society.

Through these commitments and approaches, the Company has been able to maintain consistently high levels of employee engagement.
This reflects the organization’s capability to focus not only on business performance but also on employee well-being and social responsibility in a balanced manner.
Management and Operational Approach
Through its human resource management initiatives, the Company recognizes the critical role of employees in driving sustainable organizational success. Accordingly, it has established concrete management approaches and practices to foster employee engagement, aiming to create a work environment that promotes equality, participation, and overall employee well-being, a truly Happy Workplace. The key approaches can be summarized as follows:
Promote a culture of diversity, equity, and non-discrimination.
The Company has established clear policies and practices to promote equality, prevent discrimination in employment, and respect the diversity of all employees in terms of gender, age, religion, ideas, abilities, and experience. This approach is integrated into recruitment, selection, development, and promotion processes to ensure that everyone is provided with equal opportunities.

Create an environment that fosters long-term employee engagement.
The Company aims to develop a work environment that supports both physical and mental well-being, such as creating collaborative workspaces, encouraging open feedback, and fostering team relationships. It utilizes the “Say-Stay-Strive” framework as a tool to assess employee engagement and design activities that align with their needs.

Organize regular activities to strengthen internal organizational relationships.
For example, organizing team-building activities, family days, health-focused sports events, corporate culture programs, and various festival celebrations to foster a sense of belonging within the organization and strengthen trust between employees and management.

Promote employee participation in social (CSR) activities and volunteer work.
The Company promotes employee participation in volunteer work and/or CSR activities to support its sustainability initiatives, such as donation projects for rural schools, reforestation efforts, and community-based activities. These opportunities help foster employees’ pride in their roles and strengthen the connection between employees and the organization’s values.

Communicate openly and transparently within the organization.
The Company places great importance on two-way communication, providing employees with opportunities to share their opinions, suggest organizational improvements, or raise concerns without affecting job security. This is facilitated through internal communication channels, anonymous emails, and open-forum meetings.

Continuously assess and monitor employee engagement.
The Company conducts an annual employee engagement survey and performs detailed analysis at the departmental level. The results are used to design activities and refine policies that effectively address the specific needs of different employee groups.

Stakeholders Directly Impacted
Shareholders
Benefits Received
- Stable business performance due to motivated and engaged employees
- Reduce costs associated with employee turnover and recruitment
- Enhance organizational reputation and credibility in the eyes of investors
Potential Impacts
- If employee engagement initiatives are not sustained, it may affect work performance and return on investment.
- Shareholders’ expectations may exceed actual outcomes.
Customers
Benefits Received
- Receive quality and attentive service from engaged employees
- Build trust and loyalty toward the brand
- Benefit from continuous innovation and service improvements
Potential Impacts
- If employee engagement initiatives are not sustained, it may affect work performance
- There may be delays in responding to customer needs.
Business Partners
Benefits Received
- Smooth collaboration from committed employees, creating value and efficiency in the supply chain
- Sustainable business relationships
Potential Impacts
- If employees of suppliers are not engaged, it may affect the continuity of operations.
- Risk of delayed deliverables or inconsistent quality.
Communities and Society
Benefits Received
- Receive support through CSR initiatives and employee volunteer work
- Gain economic and social benefits from the organization’s engagement
- Develop positive relationships and trust with the organization
Potential Impacts
- If CSR activities decline, community trust in the organization may decrease.
- Careless management may lead to misunderstandings within the community.
Government and Others Agencies
Benefits Received
- Compliance with labor laws and related regulations
- Collaboration with the government in social and economic development
- Reputation of the organization as a well-governed entity
Potential Impacts
- If labor management is not compliant with the law, it may lead to inspections or penalties.
- Delays in reporting or communicating with government authorities may affect trust and credibility.
Employees
Benefits Received
- Receive a positive work environment with equality and growth opportunities
- Experience happiness, pride, and job security
- Participate in activities for personal development and contributing value to society
Potential Impacts
- If employee expectations are not aligned with policies, it may lead to dissatisfaction.
- Excessive workload may affect quality of life and long-term engagement.